Does your social networking profile look like professional?

                                   Just because LinkedIn/face book offers us lots of applications to share all sorts of information, that does not mean we’ll keep on using that. Quite frankly, many of the extra things they offer are nothing to do with our career or business, and might actually be hurting our online presence.

Few things which can be taken care while going online on social media…

“Use Your Head and Listen to Your Gut”

If you even think something shouldn’t be in your profile, or seems like “too much,” then don’t include it. Trust your gut, and if you can, try looking at your profile from a hiring manager or overworked recruiter’s perspective when you start make edits to your profile.

To get you started, here are a few edits worth considering:

 In case of LinkedIn, refine Your Recommendations List. Ask the expert or coach to help you reduce the number of recommendations you’re including on your profile. You don’t have to include them all. Only display those that are most relevant to your current goals and definitely rethink including those from former colleagues that were only peers, or those painfully generic or unsolicited ones. For example, I wouldn’t display this one from an office admin from a past job.

Ex: “Sandy’s a true professional. She always worked hard to keep her clients happy and often offered a helping hand to others when her schedule allowed. She was also usually the first to hold an elevator door for a coworker.”

 Display fewer groups: Are you a joiner? Take a good hard look at the number of groups you have displayed in your profile. LinkedIn allows you to be a member of up to 25 groups, but you do not need to share them all with anyone that looks at your profile. Think about displaying only those that are relevant to your industry or profession or reinforce your brand.

Include Your Best Publications and Papers. Limit yourself to the best of your best when including white papers or published articles. Most career related folks don’t ask for these things until you’re near the final rounds of interviewing, and even then, they’ll only want those relevant to the job or industry.

 Beware How You Are Found. Keep the “Events” shown to only those relevant to your profession or industry. And, even then, use discretion and the less is more idea.

Feel free to put comments or suggestons at

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